
THE REALITY About Mary Kay
CHECK OUT THESE DETAILS THE COMPANY SHARED WITH US AT LEADERSHIP CONFERENCE! I love this given information, provided me even more self-confidence in what a great product we have. 2.yr 6 Billion last, that is billion with ab! Note: The following is a transcript of Vice President of U.S. Today I would like to talk about some very current research regarding client satisfaction – your customers’ satisfaction with Mary Kay products and your service. To offer self-confidence in yourselves as you work with Independent Beauty Consultants in your device. To offer confidence about Mary Kay products.
And, to offer confidence in building clients who are just waiting around to experience customer service the Mary Kay way. You will probably not be surprised by these results, but these details provides some very nice reminders about offering. We conducted this research to discover about consumers’ degree of satisfaction with Mary Kay products; to understand what matters most in their purchasing experience;, and understand how Mary Kay products fare compared to competitors. For this study, satisfaction is based on how consumers rate the potency of Mary Kay products, their purpose to repurchase, and their objective to recommend Mary Kay products to others.
Nine out of ten of your customers are content with Mary Kay products. In fact, 68% said that Mary Kay has “excellent” products. The rest responded “good” or “very good”. This all seems excellent if you ask me! 89% said that they plan to repurchase the same Mary Kay product. This is further proof of our exceptional brand loyalty. And, 94% will probably recommend Mary Kay products to others.
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Consumers are more content with their Mary Kay products than with other products that they use. Many of your customers have skin concerns but are not using supplemental products to help take care of them. What an opportunity to focus even more on needs and concerns, and to recommend to your customers how to handle them!
What are their top concerns? Under-eye bags and puffiness. Sunspots, age spots, and uneven skin tone. TimeWise Tone Fact plus TimeWise Even Appearance Mask Even. Diminished epidermis firmness and elasticity. While some might see the price as a problem with supplements, 87% of your visitors say that Mary Kay products are good quality for the purchase price and worth the trouble. Your customers trust Mary Kay! But not most of them think that Mary Kay products to meet almost all their cosmetic needs.
However, you and I understand that we have what she needs! That is a strong reminder for Independent Beauty Consultants to ask their customers about their needs and to recommend the best product for that require. Knowing women’s most common concerns and the Mary Kay supplements that address them-like those just given-is a great spot to start! She finds a great collection of products that meet her skin-care needs. When she finds products that use her skin type. When the merchandise deliver what she expects.
When she discovers a foundation that fits her complexion. Your customers spend 67% more on skin care and makeup when they may be highly content with their Independent Beauty Consultant. Now, you must be asking yourself, what makes a person most content with her Beauty Consultant? When she provides comprehensive product use instructions. Your visitors really want to know how to use the product properly once you leave. When her Beauty Consultant follows up to ensure that she actually is satisfied, When her Beauty Consultant is always available in a time frame that satisfies her needs So when her Beauty Consultant helps it be easy to purchase products.
Best of most: 99% of your customers agreed that they are “highly satisfied with their Mary Kay Independent Beauty Consultant”! That is great reputation of your efforts to your customers feel great about Mary Kay, but this information becomes more valuable when we utilize it to take action for the future.
Now as Independent Sales Directors, exactly what does this mean in terms of educating Beauty Consultants? Product knowledge. Don’t complicate it. Keep Independent Beauty Consultants focused on the Product Fact Sheets on Product Central. These sheets have everything that people as an ongoing company are claiming about the merchandise. All other literature is established based on this given information.